Case study
PostFinance
2 leagues. 1 passion.
As part of the “2 leagues. 1 passion.” project, undertaken by PostFinance in collaboration with the women’s and men’s teams of SC Bern, we developed a range of content to highlight the shared values, ambition, and passion driving both leagues.
The initiative seeks to build on the visibility of the National League in a thoughtful and effective way, while increasing the appeal of the PostFinance Women’s League.
